Privacy Policy

Last updated: 3 November 2026

• The short version: we collect only what we need to take your order, deliver it and look after you afterwards. We never sell your data. Slumbr is for parents and guardians, so we do not knowingly collect data from children, and we do not track or advertise to them.

This policy explains how Parag Retail ("Slumbr", "we", "us") handles personal data when you visit our website, place an order, take our sleep quiz, or contact us. It is written to follow the Digital Personal Data Protection Act, 2023 and the rules made under it, and the Information Technology Act, 2000.

1. Who this site is for

Our website is meant for parents, guardians and gift-givers. We do not knowingly collect personal data directly from children. If you think a child has given us data, write to us and we will delete it.

2. What we collect

Information you give us

• Account and order details: your name, email, phone number, delivery and billing address, and order history.
• Details about the child you are shopping for: for example size, height or age band, which you give us so we can recommend the right fit. We ask for the minimum, and we do not need a child's full name, photo or school details to sell you nightwear.
• Sleep quiz answers: if you take our parent sleep quiz, we receive your answers about your child's sleep habits. By default we use them only to show your result. If you give us your email to receive the result, we link the answers to that email.
• Messages and reviews: anything you send us by email, WhatsApp, a form or social media, and reviews you post Photos you share with us or tag us in: only if you choose to share them (see section 6)

Information collected automatically

• Device and browser type, IP address, approximate location from your IP, pages viewed and how you arrived at our site, through cookies and similar tools

Payment information

Payments are handled by our payment partners. We do not see or store your full card number, CVV, UPI PIN or net banking credentials. We receive confirmation of payment, the payment method type and a transaction reference.

3. Why we use it

• To process, ship, track, exchange and refund your orders
• To contact you about your order and answer your questions
• To recommend the right size or design
• To run our sleep quiz and show you the result
• To detect and prevent fraud and misuse
• To meet legal, tax and accounting duties, including GST invoicing
• To improve our website, products and service, using analytics
• To send you news, offers and reminders, only if you have said yes (see section 7)

4. The basis on which we use your data

We use your data with your consent, or for the limited legitimate uses the law allows, such as fulfilling an order you placed, complying with the law, and preventing fraud. Where we rely on consent, we ask for it clearly, and you can withdraw it at any time as easily as you gave it. Withdrawing consent does not affect what we did before you withdrew it.

5. Who we share it with

We do not sell your personal data. We share it only with people who help us run Slumbr, and only what they need:

• Our store platform (Shopify) that hosts the site and orders
• Payment gateways and banks that process your payments and refunds
• Courier and logistics partners who deliver your parcel (they receive your name, address and phone number)
• Communication tools for email, SMS and WhatsApp updates
• Analytics and advertising platforms such as Google and Meta, through cookies and pixels, as explained in section 8
• Professional advisers and accountants bound by confidentiality
• Government or law-enforcement authorities where the law requires it

If Slumbr is sold or merged, your data may transfer to the new owner, who must honour this policy. Some of our service providers store data on servers outside India. Where that happens, we use providers that apply reasonable security safeguards, and we transfer data only as the law permits.

6. Photos and social media

If you tag us or share a photo that includes your child, we will not repost it without asking you first. We will always ask you for permission before using any photo of a child on our website, ads or social media. Because posting a child's image is a decision for a parent or guardian, we will only take that permission from an adult.

7. Marketing messages

• We send marketing emails, SMS or WhatsApp messages only if you have opted in.
• Every marketing email has an unsubscribe link, and you can also write to us to stop all marketing.
• We will still send messages about your orders, such as confirmations and delivery updates.

8. Cookies and tracking

We use cookies and similar tools to keep your cart working, remember your preferences, understand how the site is used and measure our advertising. You can turn cookies off in your browser, although parts of the site, such as the cart and checkout, may stop working.

• Essential cookies keep the store working
• Analytics cookies show us which pages people use
• Advertising cookies and pixels help us measure which ads work and show our ads to adults who may be interested

We do not track or monitor children's behaviour, and we do not target advertising to children. Our ads are aimed at parents and guardians.

9. How we protect it

We use reasonable security safeguards, including encrypted connections, access controls and trusted service providers. No system is perfectly secure. If a breach affects your personal data, we will tell you and the authorities as the law requires.

10. Your rights

Under the Digital Personal Data Protection Act, 2023, you can:

• Ask for a summary of the personal data we hold about you and how we use it
• Ask us to correct, complete or update it
• Ask us to erase it, unless we must keep it by law
• Withdraw your consent
• Use our grievance process (section 12)
• Nominate another person to exercise your rights if you die or cannot do so yourself

To use any of these rights, write to slumbrretail@gmail.com. We may need to confirm your identity first. If you are still not satisfied after using our grievance process, you can complain to the Data Protection Board of India.

11. Links to other sites

Our site may link to other websites, such as our courier's tracking page or social media. We do not control them, and this policy does not cover them.

12. Grievance Officer

If you have a concern about your data or this policy, please write to our Grievance Officer: Shubham K Jain Parag Retail Email: slumbrretail@gmail.com Phone: 6363534408 We acknowledge complaints within 48 hours and aim to resolve them within 30 days, and in any case within the time the law allows.

13. Changes to this policy

We may update this policy from time to time. The date at the top shows when it last changed. If we make a significant change, we will tell you on the site or by email.